| Yazarlar (1) |
Doç. Dr. Mehmet YAŞAR
Kastamonu Üniversitesi, Türkiye |
| Özet |
| Aim This study was designed to determine the competitive elements that are thought to have an impact on the ticket prices of low-cost airlines. Method Using ticket prices from routes in which Pegasus Airlines operates, a model was formed to examine the relationship between ticket prices and a variety of variables including the monthly frequency of the routes, the monthly available seats, the market share on the route, whether it is a monopoly on the route or not, the number of airlines operating on that route, whether there is another low-cost carrier on that route as well as the level of concentration on the route. Linear regression analysis and T-Test were used to test the model and reveal the levels of difference. Findings The study found that market share, the number of flights on the route and route concentration values had a significant positive effect on the ticket prices. On the other hand, the presence of another low-cost airline on the route has a negative effect on ticket prices. In addition, ticket prices were found to be higher in monopoly markets and in markets with only one low-cost airline. Results The research is important in terms of examining competitive effects on ticket prices. |
| Anahtar Kelimeler |
| Makale Türü | Özgün Makale |
| Makale Alt Türü | Diğer hakemli uluslarası dergilerde yayınlanan tam makale |
| Dergi Adı | İşletme Bilimi Dergisi |
| Dergi ISSN | 2148-0737 |
| Dergi Tarandığı Indeksler | DRJI, RESEARCH BIB, I2OR, JOURNAL FACTOR, ASOS, SOBIAD |
| Makale Dili | İngilizce |
| Basım Tarihi | 01-2019 |
| Cilt No | 7 |
| Sayı | 3 |
| Sayfalar | 595 / 610 |
| Doi Numarası | 10.22139/jobs.525415 |
| Makale Linki | https://dergipark.org.tr/tr/doi/10.22139/jobs.525415 |
