Service research: past, present and future research agenda
Yazarlar (3)
Doç. Dr. Hasan Evrim ARICI Kastamonu Üniversitesi, Türkiye
Mehmet Ali Köseoğlu
Metropolitan State University, Amerika Birleşik Devletleri
Levent Altınay
Uluslararası Final Üniversitesi, Türkiye
Makale Türü Açık Erişim Özgün Makale (SCOPUS dergilerinde yayınlanan tam makale)
Dergi Adı Spanish Journal of Marketing Esic
Dergi ISSN 2444-9695 Scopus Dergi
Dergi Tarandığı Indeksler Scopus
Makale Dili İngilizce Basım Tarihi 01-2022
Cilt / Sayı / Sayfa 26 / 2 / 146–167 DOI 10.1108/SJME-09-2021-0177
Makale Linki http://dx.doi.org/10.1108/sjme-09-2021-0177
UAK Araştırma Alanları
Otel İşletmeciliği Turizm İşletmeciliği
Özet
Purpose This study aims to explore past and present service research and to provide a future research agenda for service researchers by presenting a big picture of the intellectual connections and emerging topics in the discipline. Design/methodology/approach This study is an empirical analysis of citations and cocitations on a sample of 5,837 articles published in leading service journals (from 1981 to December 2020). Network analysis was adopted to analyze the data. This study is exclusive in conducting the inquiry at the individual publication level, rather than using the normal aggregated author co-citation analysis approach. Findings The findings reveal that the main themes of service research centered on customer satisfaction, service quality, service-dominant logic, methodological foundations, market orientation and service encounter. Also clarified is …
Anahtar Kelimeler
Bibliometric analysis | Citation analysis | Co-citation analysis | Future agenda | Intellectual structure | Service research
BM Sürdürülebilir Kalkınma Amaçları
Atıf Sayıları
Web of Science 10
Scopus 12
Google Scholar 22
Service research: past, present and future research agenda

Paylaş