Use of Smart Technology in Environmentally Friendly Applications in Hotels in Kastamonu: A Review from a Resource-Based View Perspective
Yazarlar (2)
Gizem Yavuz
Dr. Öğr. Üyesi Emrah YAŞARSOY Kastamonu Üniversitesi, Türkiye
Makale Türü Özgün Makale (Ulusal alan endekslerinde (TR Dizin, ULAKBİM) yayınlanan tam makale)
Dergi Adı Seyahat ve Otel İşletmeciliği Dergisi
Dergi ISSN 1304-7590
Dergi Tarandığı Indeksler TR DİZİN
Makale Dili Türkçe Basım Tarihi 03-2026
Cilt / Sayı / Sayfa 23 / 1 / 175–204 DOI 10.24010/soid.1781578
Makale Linki https://doi.org/10.24010/soid.1781578
UAK Araştırma Alanları
Turizm İşletmeciliği Otel İşletmeciliği
Özet
This study aims to explore which smart technologies are used by hotels in Kastamonu, their sensitivity towards these technologies, and the challenges they face in environmentally friendly practices. A qualitative research approach was adopted in this study, employing a phenomenological design. Face-to-face interviews were conducted with the managers of seven star-rated hotels in the city center. The data obtained from the interviews were analyzed using the content analysis method via MAXQDA software. The study revealed that participants demonstrated sensitivity towards recycling, zero waste, smart energy systems, energy conservation, and waste segregation. Additionally, participants stated that they implemented energy-saving, water-saving, and smart electricity systems in their hotels. On the other hand, they highlighted challenges such as employee adaptation and high investment costs in implementing such practices.
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