Yazarlar (2) |
![]() Türkiye |
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Özet |
Ancient Heart-1988 album is examined. Reading the visual and verbal elements that have strong influence on the target audience along with their foreground and background with a critical eye and revealing the details that has gone unnoticed in a superficial reading are the subject of visual literacy or media literacy. Semiological literacy analyses are very crucial in today’s world where visuality is gaining ever-increasing prominence. Objective The objective of this research is to emphasize visual symbols by analyzing visual signs (representations) with profound meaning in music clips that have intense influence on people. Method Semiological analysis has been employed since visuals are foregrounded in music videos. Lyrics complementing the visuals have also been included in the research. Findings In this study, it has been found that such binaries as abundance-deprivation, poverty-wealth, strengthhelplessness, religion-disbelief, fertility-drought are revealed from a critical perspective and the lyrics that complement the visuals are each turned into effective verbal and visual signs. Conclusion Both the lyrics and the images of the music clip contains profound economic, political and spiritual meanings, and implicitly criticizes the negative effects of ideologies such as exploitation, racism, fascism and capitalism on people living in remote villages. It has been concluded that, when subjected to a semiological analysis, a music clip that is intended for entertainment turns out to contain numerous embedded meanings and messages. |
Anahtar Kelimeler |
Makale Türü | Özgün Makale |
Makale Alt Türü | Diğer hakemli uluslarası dergilerde yayınlanan tam makale |
Dergi Adı | Journal of Turkish Studies |
Dergi ISSN | 1308-2140 |
Dergi Tarandığı Indeksler | EBSCO |
Makale Dili | Türkçe |
Basım Tarihi | 01-2018 |
Cilt No | 13 |
Sayı | 20 |
Sayfalar | 205 / 224 |
Doi Numarası | 10.7827/TurkishStudies.13878 |
Makale Linki | https://doi.org/10.7827/turkishstudies.13878 |